Frito-Lay to make snacks from natural ingredients

[kleenex]

Frito-Lay to make snacks from natural ingredients - USATODAY.com

nice move.

 

[MSC]

Frito-Lay to make snacks from natural ingredients - USATODAY.com

nice move.

LOL, from a PR POV, a slam-dunk! And reading the article, love the devisive double-speak from both Frito-Lay and its detractors, which I'm guessing will heat up and translate to more profits for F-L...or am I being too cynical!

 

[LAJ]

What were they making the snacks from previously?? ha ha we all know the answer.